Apr 1, 2021
With increasingly engaging services such as YouTube, Netflix, Prime Video and Disney+, more people have been watching video content than ever before.
Then there are Facebook videos, LinkedIn, TikTok, IGTV.
How do you create video that is so compelling and interesting to attract viewers? How do you tweak your video content to make them better?
Video Producer Kelly-Lee Dodge from Shinydocs shares tips and offers guidance on how to make your videos more engaging.
00:00 – 01:16
Barb’s introduction
01:17 – 01:45
Meet Kelly-Lee
01:46 – 07:52
How did Kelly-Lee get started in video?
07:53 – 11:39
What makes videos engaging?
11:40 – 15:51
Video dynamics and analytics, including the retention rate.
15:52 – 19:36
Optimizing metadata to make YouTube videos more searchable.
19:37 – 20:56
What is the “worst” video Kelly-Lee has ever seen?
20:57 – 24:23
The most important thing Kelly-Lee has ever learned.
24:24 – 27:07
“A picture is worth a thousand words. A video…”
27:08 – 28:59
Barb’s extro